Author Archives: Robin Lamerson

Communicating in a World Changed by COVID-19

As businesses adjust to new operations and social distancing guidelines are modified, companies will be eager to jumpstart communications in an effort to make up for lost time. While this desire is justifiable, crises of this magnitude require specific strategies to ensure the right messages are delivered at the right time. To help companies prevent their messaging from missing the ...

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Coronavirus Cyber Crime Continues to Grow as Organizations are Vulnerable

Cyber criminals have taken advantage of the COVID-19 pandemic to breach an increasing number of corporate systems. Find out how to safeguard your organization’s network during these especially vulnerable periods. THE ONE MINUTE TAKEAWAY Viruses aren’t the only bad agents threatening businesses in the wake of COVID-19. Cyber criminals are preying on both vulnerable corporate networks, some taxed by a remote ...

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National Pest Management Association to Host Virtual Pestworld 2020

The National Pest Management Association board of directors unanimously approved hosting Pestworld as a Virtual Convention The National Pest Management Association’s Board of Directors voted unanimously today to host Pestworld as a virtual convention.  This will include world class keynote speakers, educational sessions (CEUs) and the largest trade show in the industry. Dates for V-Pestworld will be remain October 13 ...

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Innovation Driving the Industry Forward

Upcoming tech from two of NPMA’s Strategic Partners Technology touches every aspect of the pest management industry. Behind those innovations are NPMA Strategic Partnerships, key innovators who are driving the industry forward through education and advocacy. Corteva Agriscience and FMC are profiled here. CORTEVA AGRISCIENCE Mark Neterer, business leader for the pest management and turf ornamental business at Corteva Agriscience, ...

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To Sell or Not To Sell

Top Reasons NOT to Sell Your Business Even in a Hot Acquisition Market Thinking about selling your pest management business? You might want to think again. According to William Hoffman, ACE and President/CEO of Hoffman’s Exterminating Company in New Jersey, it may seem like a “no-brainer” to sell your business in a hot acquisition market. However, he encourages owners to think ...

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ONLINE EXCLUSIVE: OSHA Safety: Understanding the Silica Rule in the Pest Control Workplace

To limit exposure to silica, The U.S. Department of Labor’s Occupational Safety and Health Administration (OSHA) issued standards in 2018 for both construction and general industry to help protect workers and requires that employers comply with the standard. Exposure to silica in the pest control industry would primarily occur during termite treatments that require drilling into concrete, brick, mortar, or ...

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Maximizing the Benefits of a Remote Workforce

Lessons Learned During Shelter-in-Place When shelter-in-place or stay-home rules became the norm in most states during the COVID-19 pandemic, the good news was that pest management companies were deemed an essential business that could remain open. However, business owners faced the challenge of maintaining operations while employees worked remotely. Important lessons were learned during the transition from office-based to remote staffing ...

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Online Resources to Help Your Business

The power of modern technology is the ability to put resources and opportunities in the hands of those who otherwise would not have access. At QualityPro, our goal has always been to raise the bar and pursue excellence in the industry by setting all of our accredited companies up for success. The best way we know to do that is ...

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PPMA’s Latest Project Shows What an Extensive Underground Ant Colony Actually Looks Like

Professional Pest Management Alliance takes the message of treating the nest to consumers with this jaw-dropping campaign The Professional Pest Management Alliance (PPMA), which serves as the public outreach arm of the National Pest Management Association (NPMA), today released its latest video project chronicling the creation and excavation of a fire ant nest cast in zinc to show how these ...

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How Artificial Intelligence Can Bolster Your Marketing Efforts

Artificial intelligence (AI) is considered the new frontier in technology, and businesses are utilizing the information they glean to better inform their marketing programs and reach new audiences. According to Forbes.com, a 2018 McKinsey study found that 47 percent of executives say their companies have embedded at least one AI capability in their business, and 21 percent say their companies have ...

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