Technology

Coronavirus Cyber Crime Continues to Grow as Organizations are Vulnerable

Cyber criminals have taken advantage of the COVID-19 pandemic to breach an increasing number of corporate systems. Find out how to safeguard your organization’s network during these especially vulnerable periods. THE ONE MINUTE TAKEAWAY Viruses aren’t the only bad agents threatening businesses in the wake of COVID-19. Cyber criminals are preying on both vulnerable corporate networks, some taxed by a remote ...

Read More »

Innovation Driving the Industry Forward

Upcoming tech from two of NPMA’s Strategic Partners Technology touches every aspect of the pest management industry. Behind those innovations are NPMA Strategic Partnerships, key innovators who are driving the industry forward through education and advocacy. Corteva Agriscience and FMC are profiled here. CORTEVA AGRISCIENCE Mark Neterer, business leader for the pest management and turf ornamental business at Corteva Agriscience, ...

Read More »

Tech Savvy

Two of NPMA’s Strategic Partners discuss upcoming technological innovations Technology is transforming all aspects of business and pest management is no different. Behind those innovations are NPMA’s Strategic Partners, those who are advancing the industry and the association. Created in 2017, the Strategic Partnership program has helped drive the industry forward through advocacy and education. Two of the NPMA Strategic ...

Read More »

Artificial Intelligence

For Pest Control PMPs explore potential uses of AI technology If you are thinking about incorporating artificial intelligence (AI) into your business, you’re in good company. As of 2019, more than 37 percent of enterprises had implemented AI in some shape or form, according to a Gartner survey. That number has skyrocketed by a whopping 270 percent since 2015. In a ...

Read More »

Eye In The Sky

Remote monitoring and imaging technology for pests As technology continues to transform the pest control industry, remote monitoring and imaging technology seem to be at the forefront of the revolution. In recent years, electronic trap monitoring has continued to grow, particularly when it comes to rodents and nuisance wildlife in areas with limited access. However, industry professionals predict this technology ...

Read More »

Safeguarding Your Pest Control Business From Costly Cyber Risks

Virtually every business relies on a network to conduct its daily operations, making cyber liability a concern for all businesses. With every click of the purchase button, shoppers put themselves at risk of having their personal information stolen—a risk that is typically absorbed by the businesses from which they are buying. In their 2019 Cost of a Data Breach Report, ...

Read More »

Dialing Up Digital Sales

If you think having a company website and phone number is still the key to attracting customers, think again. In this day and age, a traditional website simply isn’t enough to keep any service business thriving. (And yes, that includes pest management companies.) “Everyone has a basic website and phone number. It is no longer a competitive advantage or differentiator ...

Read More »

Web Savvy: Presenting the Right Content in the Most User-Friendly Way

In 2019, a website is as necessary for doing business as a phone number. And no, just focusing on Google listings and a Facebook page is not enough. “The more places that your brand is found by internet search, the better,” said Jenifer McCauley, marketing director for McCauley Services. “The more places different demographics can find you in their preferred ...

Read More »

Technology Streamlines Work Processes and Enhances Communications

All business owners understand the value of the phrase, “Work smarter, not harder.” For pest management companies, this can cover a wide range of strategies that include effective scheduling, enhanced communications among employees, managers and customers, and making sure field technicians have access to the information they need to provide good customer service. Many pest control companies have turned to ...

Read More »

Technology in the Field

As far back as high school, Todd Leyse was unknowingly preparing for a career in pest control—by studying, of all things, computer science. His father, always looking for improvements to his company, brought him to an NPMA PestWorld conference decades ago to seek out possibilities in software. Ever since, he said, he’s never stopped watching or considering what could be. ...

Read More »